“Life shrinks or expands in proportion to one’s courage.”

Anais Nin

For businesses to remain competitive, both locally and globally, they must remain sharp and cannot be complacent. With over two decades of experience as a family-run business, Oregano Trading is the perfect example of a willingness to refine their services and improve.

A leading food service distributor in Singapore, Oregano Trading hoped to expand their repertoire of product offerings. With the aim of launching their own brand in mind and to increase their distribution channels, they needed a well-developed brand system and marketing kit.

Etereo stepped in to organise their assets and collaterals, as well as to uniquely position Oregano Trading. They are in a league of their own when it comes to the food distributorship in Singapore and their consumers would internalise this with a brand strategy that would drive the message home. With a fresh brand outlook and an impeccable brand system, consistency would be ensured, even as Oregano Trading expands.